BASAN has once again been recognized for its social commitment. At the 3rd edition of the CSR Awards, organized by Innoveo, two companies from the group were rewarded for their concrete, structured, and high-impact initiatives. Awarded following a rigorous evaluation process, the CSR Award recognizes initiatives that are aligned with the organizations’ strategy, have a measurable impact, and are part of a long-term vision.
🏆 Lecofruit, winner in the “Quality of life and working conditions” category in the Social section
An award for its structured recruitment, assessment, and skills development system: in 2024, 677 employees benefited from 13 800 hours of training, generating more than 80% satisfaction.
This approach reflects Lecofruit’s commitment to placing people at the heart of its performance and creating a working environment that is conducive to the fulfillment of each employee and partner producer.
🏆 JB, winner in the “Local employment” category in the Economy section.
Recognition for its flagship initiative, the Industry Academy, an integrated training center designed to professionalize teams. Between 2023 and 2025, more than 900 permanent employees and 2 000 day laborers benefited from training tailored to their needs, while 47 maintenance technicians underwent in-depth training, contributing to a 50% reduction in technical downtime and production interruptions.
This initiative illustrates how JB is making a long-term investment in the development of local skills.
These awards are above all a tribute to the women and men who embody BASAN’s commitments every day. They reinforce the Group’s collective ambition: to build sustainable, responsible performance that is deeply rooted in local realities.
BASAN extends its warmest congratulations to the Lecofruit and JB teams for their exemplary work and their contribution to a real and measurable impact.
BASAN. Live better, today and tomorrow.
