Pleasure takes on a whole new dimension.
To enhance moments of sharing, GOUTY, the brand owned by JB, unveils its must-have Cookies, Cho’Coco, and Biscuit Complet in a new cardboard box format, already available in supermarkets. Generous, practical and delicious, these sizes have been designed to accompany moments of togetherness : a sweet break with family, a moment with friends… or a […]
TUTI is coming back with Its delightfully fun lollipops and adorable monsters
Forget scary creatures: since October, JB’s TUTI brand has made its come back with playful, colorful little monsters that are already appearing across retail outlets. With their surprising expressions and irresistible designs, they are sure to make you smile… and might even inspire you to collect them all. TUTI Lollipops are available in three delightfully […]
Aigle d’Or & Denise: a new era of elegance
Aigle d’Or closes the celebration of its 60th anniversary in style and opens a new chapter in its history. For the first time ever, the brand partners with singer Denise, who becomes its official ambassador for 2026. A natural encounter between two Malagasy icons The choice was obvious. Denise, widely recognized as Madagascar’s queen of […]
A Stylish back-to-school season with AIGLE D’OR
Back-to-school is also the time to show off your style ! Once again this year, Aigle d’Or surprises us with a brand-new collection available in its 47 stores across the country. Collaboration with designer Mickaël Vida True to its premium identity, the iconic brand continues its partnership with Malagasy designer Mickaël Vida. The outcome : […]
AIGLE D’OR : the Golden touch that makes a world of difference
The celebration continues at Aigle d’Or as the brand marks its 60th anniversary. This time, the spotlight is on women, with a dazzling new release: the Golden collection. Adorned with refinement and designed to elevate every step, this exclusive line of mules and sandals embodies timeless elegance. Each model is crafted to walk with women through every moment […]
AIGLE D’OR: 60 years of leather, heart and history
It’s official: Aigle d’Or Madagascar is celebrating its 60th anniversary ! Since 1965, Aigle d’Or has been proudly fitting every Malagasy with authentic shoes made from 100% zebu leather — entirely crafted in Madagascar. To mark this exceptional milestone in style, what better way than with a brand-new collection, specially designed to celebrate 60 years […]
BOLO DONUT: the cookie that shakes the whole playground
Discover BOLO Donut, the latest chocolate delicacy! Imagine the perfect bite: a soft dough, an intense chocolate coating, and an irresistible crunch that makes your taste buds dance. After BOLO Cœur, BOLO Donut joins the range, adding a new dimension of indulgence. Ideal for both young and old gourmands, this product is designed to offer […]
BOLO COEUR: a new way to say “I love you”
Launched on the market last May, BOLO Cœur is a succulent chocolate heart, both crunchy and melting, depicted as the “sweet accomplice” for sharing one’s feelings. This gourmet, affordable product delights consumers, who can enjoy it for their own pleasure or as a gift for their loved ones. This gourmet, affordable product delights consumers, who […]